FARGO — Imagine waking up in the morning for work and trying to decide which lake or river to fish that day. One Fargo man has attracted so many YouTube followers with his fishing journeys that they are now a full-time job.
Preparing for a job by gathering his casting and spinning rods for another trip on the water, Matt Nelson of Fargo says it’s not a bad way to start the day.
“Largemouth bass, smallmouth bass, really anything that bites, I am happy to be catching,” Nelson said.
Every day, Nelson hits an area lake or river with his kayak in search of the big ones. And he delivers for his YouTube viewers who tune in.
“I have a GoPro that clips on the bill of my cap,” Nelson said.
Nine years ago, Matt started posting videos of his fishing journeys. He uses GoPro cameras and good editing techniques to produce a simple fishing show.
Matt was happy with just a few thousand followers on his YouTube channel, then came August, when one of his videos grew to “lunker” proportions.
“August was my best month ever,” Nelson explained. “Pike fishing is huge in Europe, so I got a lot of views from over there. It has more than 4 million views, it is called, ‘Fishing a Duck Lure for Monster Pike.’”
Then, a few days ago, another of his videos got all the feels. Matt’s grandfather gave him an old fishing lure years ago, and he decided to give it a try.
“Lots of memories, fishing with him at the end of the dock,” Nelson said.
“(I) fished with it a few days ago, and I got my personal best large mouth bass on it, so that was unbelievable,” Nelson said. “6 pounds, 11 ounces. I got emotional over it. He is not with us anymore, but I know he is watching over us and is proud.”
Nelson has over 125,000 subscribers and millions of views on his videos. He no longer needs needs to work the delivery jobs he held years ago.
Work now is simply a morning sunrise, a cast and fishing worth talking about. Nelson even has subscribers from around the world sending him fishing lures with the hope he will use them on his show.
“When you get millions of views a month, it really adds up,” Nelson said.