Aurora Cannabis Opens Experiential Flagship Shop in North America’s Biggest Mall – Cannabis News | Life style Suggestions | Professional Opinions



11,000 Square Foot Retail Location and Worldwide Centre for Cannabis Education, Discovery and Neighborhood Engagement


EDMONTON, Nov. 27, 2019 /CNW/ – Aurora Cannabis Inc. (“Aurora”) (NYSE | TSX: ACB), the Canadian organization defining the future of cannabis worldwide, right now announced the grand opening of its flagship retail retailer at 10:00 a.m. MT on November 27th in the West Edmonton Mall, North America’s biggest mall. At around 11,000 square feet, Aurora has combined each a retail cannabis retailer and an immersive experiential space, encouraging guests from about the planet to discover exceptional merchandise and participate in a rotating calendar of programming and events. Aurora’s flagship retailer presents guests a protected, age-gated retail practical experience in complete compliance with all relevant federal and provincial regulations. 

“Aurora is proud to get in touch with Edmonton dwelling. It is right here exactly where we established our roots and constructed our business enterprise. There’s no much better spot for us to open the doors to our flagship retailer and to welcome shoppers from all more than the planet to join us in celebrating how far the cannabis movement has come and how swiftly it continues to develop,” stated Terry Booth, CEO of Aurora. “This space is a reflection of Aurora’s core values, a celebration of our previous, and cements our position as an revolutionary sector leader. We invite new and skilled shoppers alike to come to discover and discover.”

Following several firsts for the West Edmonton Mall, this partnership tends to make Aurora the first cannabis retailer to operate inside a mall of this size, with Aurora serving as the Mall’s exclusive cannabis retailer. “West Edmonton Mall prides itself on delivering exceptional, 1-of-a-type experiences to its 30 million annual guests. We are, in truth, the internationally recognized pioneers of merging retail with entertainment and maximizing the synergies among the two. We frequently achieve our purpose with planet-class partners. What tends to make this collaboration specifically specific is that our world-class and finest-in-class companion, Aurora, is primarily based proper right here in Edmonton. It is only via these exceptional situations that such an remarkable project could come with each other,” stated David Ghermezian, CEO of West Edmonton Mall. 

To design an revolutionary retail practical experience, Aurora enlisted Bruce Mau Design and style in collaboration with GMC Architects, creating a place for shoppers to gather. Inspired by technologies, innovation, and nature, space explores the connection among the natural components that are core to the Aurora brand and the state-of-the-art production and commitment to sector advancement that drives Aurora’s continued development. References to mountains, sky, water, and sun permeate via material, lighting and digital experiences.

The flagship retailer will host world-class researchers, creators and culture makers to lead sessions with artists, chefs, neighborhood innovators and specialists in the emerging planet of cannabis to provide subsequent-level inspirational experiences. In the age-gated cannabis retailer, guests will have access to more than 42 unique cannabis merchandise from the Aurora household of brands, such as San Rafael ’71, Alta Vie, Whistler Cannabis Co and Woodstock, all when getting served by passionate and knowledgeable retail employees.

Shop Characteristics and Design and style Highlights:

  • Embracing nature – Enhanced all-natural components like quartz, oak, and opalescent panels have been utilized all through the space as a nod to Aurora’s roots in the foothills of the Rockies. 
  • Bringing the outdoors in – A digital skylight produces a remarkably accurate impact of all-natural sunlight and a clear blue sky, with the feeling of the sun streaming in. Guests will be in a position to bask in the light from a seat on the bleachers made as versatile seating for events. 
  • Homegrown – Aurora is proud to get in touch with Edmonton dwelling and is committed to celebrating the individuals and communities who make it fantastic. “Homegrown,” is a mural painted by neighborhood art collective Rust Magic. It is a celebration of street art and a tribute to the culture of Edmonton. 

Grand Opening Customer Celebration: Likelihood to Win 

To celebrate the opening of Aurora Cannabis Flagship, Canadians are invited to enter to win a custom @rustmagic made Levis denim jacket.  Basically share your Aurora practical experience by way of a photo on Twitter or Instagram, applying #AuroraFlagship for a likelihood to win. Contents run from November 26, 2019, to midnight on November 30, 2019.

About Aurora 

Headquartered in Edmonton, Alberta, Canada with funded capacity in excess of 625,000 kg per annum and sales and operations in 25 nations across 5 continents, Aurora is 1 of the world’s biggest and major cannabis corporations. Aurora is vertically integrated and horizontally diversified across each crucial segment of the worth chain, from facility engineering and style to cannabis breeding and genetics analysis, cannabis and hemp production, derivatives, higher worth-add solution improvement, dwelling cultivation, wholesale and retail distribution.

Very differentiated from its peers, Aurora has established a uniquely sophisticated, constant and effective production method, primarily based on goal-constructed facilities that integrate major-edge technologies across all processes, defined by comprehensive automation and customization, resulting in the huge scale production of a higher-excellent constant solution. Developed to be replicable and scalable globally, our production facilities are made to create cannabis at a considerable scale, with higher excellent, sector-major yields, and low-per gram production charges. Every of Aurora’s facilities is constructed to meet European Union Fantastic Manufacturing Practices (“EU GMP”) requirements. Certification has been granted to Aurora’s very first production facility in Mountain View County, the MedReleaf Markham facility, and its wholly-owned European health-related cannabis distributor Aurora Deutschland. All Aurora facilities are made and constructed to the EU GMP common.

In addition to the Company’s fast organic development and powerful execution on strategic M&ampA, which to date consists of 17 wholly-owned subsidiary corporations – MedReleaf, CanvasRX, Peloton Pharmaceutical, Aurora Deutschland, H2 Biopharma, BC Northern Lights, Larssen Greenhouses, CanniMed Therapeutics, Anandia, HotHouse Consulting, MED Colombia, Agropro, Borela, ICC Labs, Whistler, Chemi Pharmaceutical, and Hempco – Aurora is distinguished by its reputation as a companion and employer of option in the worldwide cannabis sector, possessing invested in and established strategic partnerships with a variety of major innovators, like: Radient Technologies Inc. (TSXV: RTI), Cann Group Ltd. (ASX: CAN), Micron Waste Technologies Inc. (CSE: MWM), Choom Holdings Inc. (CSE: CHOO), CTT Pharmaceuticals (OTCC: CTTH), Alcanna Inc. (TSX: CLIQ), Higher Tide Inc. (CSE: HITI), EnWave Corporation (TSXV: ENW), Capcium Inc. (private), Evio Beauty Group (private), and Wagner Dimas (private).

Aurora’s Prevalent Shares trade on the TSX and NYSE below the symbol “ACB”, and is a constituent of the S&ampP/TSX Composite Index.

For extra facts about Aurora, please stop by our investor web-site,

Terry Booth, CEO        
Aurora Cannabis Inc.   

Supply Aurora Cannabis Inc.



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