Juul and Altria Sued by Teen for Deceptive Marketing

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Christian Floss filed his complaint in the federal court of Chicago, saying that he’s addicted to nicotine simply because of Juul. Floss claims that the product’s marketing leaves out crucial security information and facts pertaining to their addictive possible. Unless the court stops Juul, “the harms will continue as minor youngsters will continue to be exposed to their deceptive youth advertising and marketing campaigns,” study Floss’ complaint.

Juul has just launched a new solution that is capable to gather information and facts relating to the user, even tracking when and exactly where they vape.

The lawsuit also names Altria and Philip Morris, and these organizations are facing comparable lawsuits in other courts.

Final April, parents of a Florida teenager filed a further lawsuit against Juul/Altria, alleging that their son had turn out to be addicted to the Juul device and accusing the organizations of fraud, negligence, and violation of the RICO statute.

Meanwhile, Juul insists that it has under no circumstances targeted teens. “Our solution has generally only been intended to be a viable option for the a single billion existing adult smokers in the planet,” mentioned Juul spokesman Ted Kwong in a statement. “We have under no circumstances marketed to youth and do not want any non-nicotine customers to attempt our goods.”

Efforts to fight teen vaping

Kwong also described the company’s efforts towards curbing teen vaping. The manufacturer has in truth just launched a new solution that is capable to gather information and facts relating to the user, even tracking when and exactly where they vape. In addition, the new device is capable to use a facial recognition function to preserve it out of children’s hands.

Study Additional: C/Net

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